MBA in Marketing program gives students a thorough understanding of basic management concepts including accounting and business law, added for good measure. Factoring in the needs of candidates, the course also introduces them to Research Methodology, that helps gauge consumer perspective and formulate effective marketing strategies, accordingly.

Eligibility

Graduation or Students studying in final year degree course and are yet to pass the final year examination can also apply, subject to completion of graduation in current academic year and within the time period specified by Brevity.

Duration

The duration of the Master Program of Business Administration is two years.

The registration period is valid for four academic years.

SEMESTER I : SEMESTER II :
Management Concepts and Organizational Behavior Financial Management
Managerial Economics Marketing Management
Accounting for Managers Human Resources Management
Business Environment & Law Operations Research and Management
Research Methodology Strategic Management
   
SEMESTER III : SEMESTER IV :
Consumer Behaviour Rural Marketing
Marketing Research Services Marketing
Industrial Marketing Advertising & Sales Promotion
Logistics And Supply Chain Management Customer Relationship Management
Retail Marketing Global Marketing

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